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01 /Ideate

We ideate. Then we deliver.

A product studio, and the live events platform we operate ourselves.

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02 /Build

We build.

Ideas become structure: production software, framed and shipped.

03 /The studio

Six disciplines. One team.

  1. One trunk, five branches

    What to build and why, mapped to the number, not the trend.

    Discovery
    Market sizing & user-needs analysis
    Validation
    Problem–solution fit, pain-point mapping
    Framing
    PRDs & feature prioritisation
    Roadmapping
    Phased capability rollout
    Execution
    North-star metrics & KPI definition
  2. Five layers, one stack

    Shipped production software: web, mobile, data, the lot.

    Interface
    Next.js & React Native: web, mobile, one codebase
    Services
    Microservices, API-first, event-driven
    Data
    Scalable databases, queues & caching
    Pipeline
    CI/CD & infrastructure as code
    Runtime
    Edge delivery, observability & production release
  3. A funnel of rings

    Aware → warm → intent → buy, wired into the product itself.

    Awareness
    Meta Pixel, Google Tags & UTM tracking
    Intent
    Conversions API & server-side retargeting
    Conversion
    A/B testing & checkout-flow optimisation
    Retention
    Automated nurture sequences & PLG
    Advocacy
    LTV optimisation & referral loops
  4. Noise, refined into a line

    Instrumented ops and anomaly flags, with AI only where it earns its place.

    Telemetry
    Event instrumentation: Mixpanel, PostHog
    Aggregation
    ETL pipelines & data warehousing
    Monitoring
    Automated anomaly flags & real-time alerts
    Intelligence
    Predictive AI & pattern recognition
    Action
    Operational BI dashboards
  5. One frame, five contents

    Identity, design systems and product UI that reads as serious.

    Tokens
    Core colour, typography & spacing variables
    Components
    Reusable UI component libraries
    Interaction
    Micro-animation & motion guidelines
    Documentation
    Storybook & master design specs
    Governance
    Scale-ready multi-platform consistency
  6. Five standards, all signed off

    Regulated-grade, WCAG-compliant builds for public bodies.

    Data privacy
    DPDP Act compliance & data localisation
    Governance
    Data-fiduciary protocols & consent managers
    Accessibility
    Regulated WCAG 2.1 AAA standards
    Security
    SOC 2 Type II, ISO 27001 & immutable logs
    Infrastructure
    Air-gapped or isolated public cloud
Skip the walkthrough
04 /The platform

One event, start to settled.

Listing, ticketing and payments in one place. Then scanning at the door, numbers as they move, and a payout that lands settled.

Pick a moment in the night
Analytics HQ · Club Takeover, Shillong
On-sale
Organizer
  • Dashboard
  • Analytics
  • Marketing
  • Ticket Scanner
  • Settlements
Tickets sold
129
Gross revenue
₹1.29L
Conversion
75%
Activity
  • 9:00pmTier 2 × 2 · UPI₹1,600
  • 8:59pmTier 1 × 1 · Card₹600
  • 8:58pmCoupon EARLY10 used−₹160
  • 8:57pmTier 2 × 4 · UPI₹3,200
Running it

UPI and cards clear order by order, straight into the dashboard.

Going to it

Pick a tier, pay by UPI, ticket in the inbox in seconds.

05 /In-house products

Two more tools in the hive.

Built for our own workflow. Shipped with every engagement.

In-house · Delivery
Propolis

The autonomous bug pipeline. Report it once, and an AI engineer triages, reproduces and opens the fix on its own.

Autonomous agentEvidence-backed PRsVerified in production
In-house · Agentic CRM
Apis

One inbox. Every customer. Zero missed conversations. WhatsApp and Instagram, drafted by AI, sent by humans.

Unified inboxAI-drafted repliesPipelines & API
06 /Produce

We produce.

At volume, on our own platform: events, tickets, dashboards, every week.

07 /Clients & rooms

Rooms we’ve filled.

08 /Deliver

We deliver.

One system leaves the hive: platform, Propolis and Apis, braided together.

09 /Proven in the field
4+
Years of trusted delivery
100+
Clients served worldwide
10 /Start something

Less waiting. More making.